Help Your Customers Discover Your Products With Location Mapping
For a lot of customers who shop online, where they get their product from can be just as important as the product itself.
To see this in action, look no further than sites like Home Depot and Lowes. The second you visit the site as a consumer, you’re prompted with requests to share your location, and each company does everything in its power to adjust your search results and product prices, based on what’s relevant to you and your proximity.
Online shoppers expect this behavior, and it’s the job of the product Supplier to adapt to these needs to ensure customers feel happy wherever it is they shop.
Introducing Browse by Location Map
Given these demands, BoxedUp has launched Browse by Location Map, a new search experience found on our catalog pages that makes it easier for customers to find the products they’re looking for, based on their location.
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“We’ve found that the first thing customers do when they come to our website is find the depot they’ll be picking up the container from. That’s the only way we’ll be able to drive folks to buy online.”
With Browse by Location Map, suppliers can display all of their depot and warehouse locations on a map and allow customers to see the products specifically offered at each of those locations. If they don’t know which to select, they can decide instead to enter their zip code and sort their search results by location.
What’s Next?
Zip code input! Now that all catalog pages have “location awareness”, we can also surface zip code inputs and prompts to drive further search customization, even faster.
As with all of our feature launches, we will continue to iterate and evolve as we gather additional information about how customers like to search and discover products.
Written by Donald Boone, CEO, BoxedUp